Home/SEO Services
SEO services, judged on enquiries.
Technical fixes, service pages, local search and Google Business Profile, built for businesses and measured against the number of people who get in touch rather than a screenshot of a ranking.
published not quoted
Tools I work in
Certified in Google Ads & Analytics
What SEO services actually consist of.
01 · The short version
SEO is four jobs: make the site technically legible to search engines, give it pages that answer what people actually type, make the local listings accurate and complete, then measure the whole thing against enquiries rather than positions.
Most of the value arrives in the first two months, because most sites are carrying a small number of fixable problems rather than a large number of subtle ones. The months after that are about publishing pages that deserve to rank and keeping the technical side from drifting back.
The reason SEO has a reputation problem is that it's easy to sell and hard to check. Rankings can be reported selectively. Traffic can go up while enquiries stay flat. A monthly report can be full of activity and empty of consequence.
So the arrangement here is simple: the baseline is recorded before anything changes, the goal is named in enquiries, and the monthly read-out is written in language you don't need me to interpret.
Ranking first for something nobody searches is not a result. Neither is traffic that never asks you for anything.
The keyword set is chosen for buying intent, and I'd rather hold a modest position on a term that converts than the top of one that doesn't.
02 · Scope
What's included.
Four jobs.
In the right order.
Technical foundation
Indexation, speed, redirects, canonicals, sitemap and structured data.
Intent mapping
What people type when they are ready to buy. One page per intent.
Service & location pages
Written to answer the question that brought someone there.
Local search
Google Business Profile, listing consistency, and the on-site work behind it.
Learn more →Supporting content
Articles that answer real questions and link internally with purpose.
Measurement
Search Console and GA4 configured, conversions defined as enquiries.
Local SEO in Las Vegas is a different job.
02b · Local
Local SEO is the work that decides whether a Las Vegas business appears in the map pack and in "near me" searches. It runs on different signals from the rest of SEO, and for a business that serves customers in one city it is usually worth more than everything else combined.
The three that actually move it: a complete and correctly categorised Google Business Profile, a name, address and phone number that match character for character everywhere they appear, and reviews that arrive steadily rather than in bursts.
Almost nothing on your website affects the map pack directly, which is the part people find counterintuitive. You can have the best site in your category and still be invisible on a phone, because the three businesses shown above the organic results were chosen on proximity, profile completeness and review volume.
So local SEO work splits in two. The profile side: categories, services, hours, photos, questions answered, posts used, and a review habit that does not depend on remembering. The on-site side: location signals, service pages that name what you do and where, and structured data that states the business facts plainly enough for a machine to repeat them.
An unverified Google Business Profile is the most expensive empty box in local marketing.
It is also the cheapest thing on this page to fix, which is why it comes first in every engagement and why I will tell you to do it before you pay me for anything else.
More on the city-level work on the Las Vegas digital marketing page.
The order matters more than the effort.
03 · Sequence
Audit and baseline
What's indexed, what's broken, what you currently rank for and how many enquiries arrive today. Written down before anything is touched.
Fix the foundation
Technical errors, speed, the pages already close to converting. Cheapest gains first. There's no sense writing new pages onto a broken base.
Build the pages that earn
Service and location pages mapped to buying intent, published on a schedule, each one instrumented so you can see which ones do the work.
Compound and report
Internal linking, refreshes of what's slipping, and a monthly read-out in plain language. The work gets cheaper as the site gets stronger.
When I'd tell you not to buy SEO.
04 · Honestly
If you need enquiries this month, SEO is the wrong instrument. It compounds, which is another way of saying it's slow. Paid search buys you the same intent immediately and costs more per enquiry, and that trade is often worth making while the slower work builds underneath it.
If nobody is searching for what you sell, no amount of optimisation creates the demand. That's a content and paid social problem, and I'd tell you so rather than sell you twelve months of the wrong thing.
If your follow-up is slow, more enquiries will mostly produce more missed ones. Fixing that is usually free and always comes first.
And if your site is about to be rebuilt, doing SEO on the version that's being thrown away is money spent twice. Sequence the rebuild first. I'd rather delay the engagement than bill for work that gets deleted.
Ask me which one you areWhat it costs.
05 · Investment
Marketing Consultation
Twenty minutes. I'll look at your site and search presence first and tell you whether SEO is the thing worth buying.
Free20 minutes
SEO as a single channel
Everything on this page, run as your one channel: audit, technical, pages, local search, measurement and a monthly read-out.
$1,500per month
Full Marketing Management
SEO alongside social, content, ads, the website and tracking, run together by one person rather than bought separately.
$1,999per month
These are the prices, not starting points. Every tier is on the pricing page. Every engagement carries a baseline recorded before we begin, one clearly named goal, and a monthly read-out written in plain language. For how these compare with what the rest of the market charges, and why almost nobody publishes a number, see SEO pricing.
Questions I get asked.
06 · FAQ
How much do SEO services cost?
$1,500 a month if SEO is the one channel you're buying, or $1,999 a month as part of full marketing management where every channel is run together. The price is published rather than quoted, and it doesn't change based on how big your business looks.
How long does SEO take to work?
Technical fixes can change how much of your site is indexed within weeks. New pages competing for commercial terms are realistically a matter of months, and how many months depends on how contested your category is and how much authority the site already has.
Anyone who gives you a fixed timeline before looking at your site is guessing. I'd rather tell you what I'll have done by month two, and let the ranking follow.
Do you guarantee first-page rankings?
No, and I'd be careful with anyone who does. Nobody controls the ranking. Google does. What can be committed to is the work, the sequence, and an honest monthly account of what moved.
Is there a contract or a minimum term?
No minimum on SEO as a single channel. It's month to month. I'd ask you to give it a fair run, because leaving after six weeks means paying for the foundation work and none of the compounding, but that's advice rather than a clause.
Will you work on a site you didn't build?
Yes, most of the time. Whatever the platform, WordPress, Squarespace, Shopify, Webflow or something custom, the work is broadly the same. If the site is built in a way that makes the fixes impossible I'll tell you that at the consultation, before either of us commits.
What is local SEO, and is it different from SEO?
Local SEO is the part that decides whether you appear in the Google map pack and in "near me" searches. It is different because it runs mostly on signals that are not on your website: a complete and correctly categorised Google Business Profile, a business name, address and phone number that match everywhere they appear, proximity to the searcher, and review volume.
For a single-location Las Vegas business it is usually the highest-value SEO work available, and the first step costs nothing but time: verify and complete the profile.
Do I need SEO if I'm already running Google Ads?
Not necessarily, but they help each other. Ads tell you within weeks which terms actually convert, which is the best possible brief for which pages to build. Running both means paid search subsidises the learning that makes organic cheaper later.
Pick a time.
Let's talk
Twenty minutes, free. I'll look at your site and your search presence beforehand, and say plainly whether SEO is where your money should go first.
No pitch, no slides, no audit PDF designed to scare you. If SEO isn't your bottleneck I'll tell you what is.
Usually the same week
Weekdays, 8am to 5pm Pacific
Prefer to talk first? (725) 343-0777 · hi@socialbytaniya.com
Rather not book
Send a message instead.
Tell me what you're building and I'll come back to you within two business days. No list, no sequence.